Don't know if it's already been considered but, any way to reach beyond ye olde mudconnector? I haven't searched for muds or used that thing since like the late 90's. (Does anyone still anymore?) I just feel advertising to the mud community still keeps it superniche and kind of stagnant, we already have our favorites if they're still around.
I was thinking maybe a fb client page or something, connect your social media accounts for login etc. Play directly through a fb native thingus.
Tumblr god pages? We seem to generate plenty of our own memes anyway.
Do we advertise to the younger text rp set (Gaia, Menewsha etc.)?
Tabletop game with Fate Decks? (Sell these at small conventions or something)
Cutesy ufo-catcher style plush dolls as merch with tidbits of lore tags. (Like if we had a merch page tied to the actual website)
I'm a consent-based roleplayer! Kindly ask first, and I will return the favour. Open to developing tinyplots. Atlantis is my client of choice! (Guide)